Blizzard has announced that more than 3.5 million copies of Diablo III were sold in its first 24 hours of availability, setting a single-day sales record for PC games in the process. An additional 1.2 million copies of the game were given to World of Warcraft players who signed up for the Annual Pass promotion.
In the week since its launch, more than 6.3 million people have purchased a copy of Diablo III or received one as part of the Annual Pass offer. And that’s not all. The title has taken the South Korea’s Internet game rooms by storm, with a record 39% of all users joining the fight for Sanctuary.
“We’re definitely thrilled that so many people around the world were excited to pick up their copy of Diablo III and jump in the moment it went live,” said Mike Morhaime, CEO and co-founder of Blizzard Entertainment. “We also regret that our preparations were not enough to ensure everyone had a seamless experience when they did so. I want to reaffirm our commitment to make sure the millions of Diablo III players out there have a great experience with the game moving forward, and I also want to thank them for their ongoing support.”
I guess you could say that Diablo III has made a lot of “scratch” since it launched.