Activision Blizzard has made a lot of money from its highly successful Call of Duty series, but behind the dramatic stories and Hollywood villains, a lot of real men and women have lived through what players only see.
That is why it is nice to see the company launch the Call of Duty Endowment (C.O.D.E.) Brass Personalization Pack for Call of Duty: Modern Warfare Remastered on the PlayStation 4 and Xbox One. Priced at $4.99, the pack contains in-game items such as a Player Card, Universal Weapon Camo, Universal Reticle, and Emblem. Activision will donate 100% of the profits from the sale of this pack to the Call of Duty Endowment, a non-profit set up by the game company to help veterans find high quality jobs after their military service has ended.
The Endowment’s Executive Direct, Dan Goldenberg, revealed the impact that previous packs have made on veteran’s lives and livelihoods:
Through our previous Personalization Pack and Calling Card programs, the Call of Duty community contributed over $2.1 million to help 3,400 veterans secure good jobs. Employment is vital to providing stability when transitioning from military to civilian life. Raven, Infinity Ward, Treyarch, Sledgehammer Games, Sony, and Microsoft continue to be indispensable partners in this effort, as the in-game program would not be possible without their generosity and commitment. We are grateful for their continued support.
To date, the Call of Duty Endowment has managed to find full time jobs for over 31,000 veterans, and aims to raise this number to 50,000 by 2019.